RAJAR

Your name:___Connor Stewart________________________________

Using the official website - http://www.rajar.co.uk/ - answer the following questions:

Q1) What does RAJAR stand for?

Radio Joint Audience Research

Q2) How many radio stations take part in the survey?

There are currently approximately 310 individual stations on the survey and results are published every quarter.

Q3) How often do RAJAR publish the results of their surveys?

 every quarter - every 3 months 

Using this webpage - http://www.rajar.co.uk/content.php?page=about_key_facts  - answer the following:

Q4) What is the size of the annual RAJAR sample? (in other words, how many people are surveyed each year)?

110,000 

Q5) How many BBC stations take part in RAJAR?

 55 belong to the BBC

Using this webpage - http://www.rajar.co.uk/content.php?page=about_key_facts_why – answer the following:

Q6) How might the RAJAR figures be useful to companies wanting to advertise on the radio (and radio stations who want to sell air time)?

 it could help them know which radio shows  re the most popular.

Using this webpage - http://www.rajar.co.uk/content.php?page=about_key_facts_how – answer the following:  

Q7) How do RAJAR carry out their surveys? Write a 150-300 word summary IN YOUR OWN WORDS.

RAJAR survey everyone over the age of 10 in a select area (area chosen by the radio company) the radio company must give a list of post codes participants are asked to write a listening dairy they are asked to do this for 50 weeks of the year, excluding the Christmas and New Year holiday period

Q8) What kind of information is gathered – quantitative or qualitative?

both they use quantitative data answers that are judged on numbers and also qualitative because they are asked to write a listening diary with their opions in it.    

Q9) How accurate do you think the RAJAR system is? How does it compare with the BARB method – and your surveymonkey? Give reasons for your answer.yes BARB is a good method of surveying because it provides both quantitative and qualitative data which can be used over a large area and for large amount of the audience population. 

Q10) Take a look at the latest audience listening figures here: http://www.rajar.co.uk/listening/quarterly_listening.php

Compare the listening figures for BBC Radio 1 compared with Heart Sussex and 107.5Sovereign Radio.

radio 1 is the most listen to out of the three radio 1 has 10,559,000